What to Consider When Listing Your House during the Holiday Season

This year has been one for the record books, and while every person and every industry has been impacted by the pandemic (and everything else 2020 has thrown our way!), one area that has continued to fare well throughout it all has been the real estate market.

As the saying goes, “Home is where the heart is,” and this year home is quite literally where it all is. For those of you considering listing your home during the holiday season, there’s strong reason to believe demand will continue to remain high well throughout what is sometimes considered a “low” season for real estate – a time when there is historically less inventory and a reduced demand to go with it.

How to best prepare your home to sell during the holidays

No matter the time of year, staging the home to sell is key. Around the holidays, it’s important to keep festive decorations in check so as not to overwhelm or put off buyers. Here are a few other important reminders for setting your home up for selling success:

  • Focus on curb appeal – keep your exterior fresh and welcoming by trying a few of these easy curb appeal enhancements that you can do in a weekend.
  • Prioritize marketing and real estate photos to boost your screen appeal – Buyers will start their shopping online. Make sure they get through your front door by enticing them with professional photography and targeted marketing. For tips on the best ways to boost your home’s screen appeal, check out this post.
  • Enlist the help of a professional realtor – Hiring a local realtor who is well-connected within the community and to the market will be your best asset when it comes to selling your home.

Remember, the right time to sell your home will always be when you’re ready, and the holidays are no exception. For help, get in touch with us. Our experienced team of South Florida real estate agents will be with you step-by-step from pre-listing through to the close.